Fundraising Kiosks

In the world of philanthropy, attracting donations is a vital lifeline for charitable organisations. However, the landscape of giving has evolved, and to maximize contributions, charities need to adapt. In this article, we’ll explore five effective strategies to increase the amount of donations you receive, with a focus on modernising your approach to giving.

1) Introduce Ways for People To Pay Without Cash

In today’s increasingly digital world, it’s crucial to offer donors convenient and secure payment options beyond traditional cash. Consider setting up online donation platforms, mobile apps, and contactless payment methods. By accommodating various payment preferences, you remove barriers and make it more convenient for people to support your cause.

2) Encourage The Donation of Smaller Amounts

While large donations are undoubtedly valuable, encouraging smaller donations can significantly expand your donor base. People are often more willing to part with smaller amounts of money, and when aggregated, these contributions can make a substantial impact. Implementing monthly giving options or micro-donation campaigns can encourage recurring support, ultimately boosting your fundraising efforts.

3) Install a Self-Service Kiosk to Take The Pressure Out Of Donating

Self-service payment kiosks, like those offered by EasyPay Network, can revolutionise the donation process. These kiosks provide a hassle-free and efficient way for individuals to contribute. With intuitive interfaces and secure payment options, donors can make contributions quickly and comfortably. Removing the pressure and complexity from the donation process can result in higher participation rates.

4) Incentivize People to Donate by Sharing Their Good Deed on Social Media

Harness the power of social media to amplify your fundraising efforts. Encourage donors to share their contributions on platforms like Facebook, Twitter, or Instagram. Implement a well-crafted hashtag and eye-catching visuals to make sharing easy and enticing, reminding their friends and followers of the good deeds they can make. Also, consider recognising and thanking donors publicly for their generosity, which can motivate others to follow suit.

5) Show People Where Their Donations are Going

Transparency is essential for building trust with donors. Clearly communicate how their contributions are making a difference. Share stories, photos, and videos that highlight the impact of their donations on your cause. Offering regular updates on your organisation’s achievements and the positive changes driven by donor support can help donors feel connected and motivated to give more.

Increasing the amount of donations your charity receives requires adapting to the changing preferences of modern donors. By implementing these five strategies – offering diverse payment options, encouraging smaller donations, utilising self-service kiosks, leveraging social media, and demonstrating transparency – your organization can enhance its fundraising efforts and make a greater difference in the world. Embrace these approaches, and watch your charity thrive in today’s dynamic giving landscape.

EasyPay Network have become proud Patrons for Age Concern Central Lancashire, helping them celebrate their milestone anniversary and unlock new fundraising opportunities in this digital age. Together, we showcased our self-service fundraising kiosk at the Lancashire Business Expo 2021 and more recently Conlon Construction Ltd. 60^th celebrations who have chosen Age Concern Central Lancashire as their charity of choice

Age Concern Central Lancashire’s 40th Year celebrations 

To mark Age Concern’s 40th Year of celebrations EasyPay Network were invited to become a patron of the charity alongside United Utilities, Electricity North West and Preston College.

Age Concern have set themselves a target of raising £40k this year to mark their anniversary and have also set a challenge for people to raise just £40 for the 40th year.

“The choice to become a Patron of Age Concern Central Lancashire was an easy one, we believe in the work they do in supporting older people across Lancashire and felt that as a purposeful business we could support them to reach their goals.”

Hannah Hogarth
Product and Business Development Manager
Easypay Network

Self-service fundraising kiosk

As Patrons, we have loaned Age Concern a self-service donation kiosk. The fully branded kiosk is ideal for helping charities take fast, secure donations and payments.

Our fundraising kiosks enable charities and fundraising organisations to take convenient cashless donations. The compact kiosk design can be placed on countertops and in high-traffic areas for maximum exposure. And, our payment kiosks are portable – enabling contactless donations to be taken anywhere, anytime.

Secure and GDPR compliant, the charity payment kiosks offer a user-friendly interface with HD touchscreen, secure card or contactless payments via Capita Pay360, with the option to Gift Aid for a 25% extra contribution.

Lancashire Business Expo

To trial the kiosk, Age Concern showcased it at the Lancashire Business Expo 2021 organised by Shout. The event welcomed over 1,000 delegates throughout the day and brought together over 100 exhibitors from across Lancashire.

The kiosk helped raise valuable donations for Age Concern and generated positive feedback from doners and exhibitors who were keen to find out how a self-service kiosk could work for their business.

“We took the kiosk supplied by EasyPay to the Lancashire Business Expo and it was popular with donors that wanted to support us. Visitors to the event were impressed by this modern and innovative means of fundraising and other businesses were very keen to learn more about how they could incorporate the technology into their own business models.”

Ann Beetham
Business Growth Manager
Age Concern Central Lancashire

If you would like to know more about joining Easypay Network as a Patron of Age Concern Central Lancashire and the services they offer please visit: https://www.ageisjustanumber.org.uk/get-involved/become-a-patron/